# CON-110 — The disclosure must be visible without the consumer opening anything

> The consent disclosure must be rendered on the page as it loads — not behind a tooltip, an accordion, a "read more" toggle, or pushed out of the main content.

- **Rule ID:** CON-110
- **Layer:** Consent flow (`CONSENT_FLOW`)
- **Checks:** `disclosure rendering and DOM position`
- **Severity:** BLOCKING — Breaking this rule gets the submission rejected outright.
- **When it bites:** Gates approval — get this wrong and registration is refused
- **How it is detected:** AI judgement over the crawled website or policy page; AI vision over a consent artifact (screenshot, scan, MMS media)
- **Fix type:** Fix the website — no form edit clears it
- **Required by:** Attentive, Twilio, Infobip, FCC
- **Applies:** Applies when consent was NOT collected by live verbal and IVR.
- **Canonical URL:** https://ekas.io/rules/10dlc/consent-flow/con-110/

## Why this rule exists

A disclosure the consumer has to reveal is one nearly all of them never see, and the law asks what a reasonable consumer would notice rather than what the page technically contains. Design teams collapse it in good faith, because a five-line legal block ruins a checkout — which is why the fix is usually about where the text sits rather than whether anyone wanted to hide it.

## How to fix it

Render the disclosure expanded by default in the main content, beside the control. Where the block is too long for the layout, shorten the wording rather than collapsing it — every required element fits in about forty words. Done when the text is readable on first paint with nothing clicked.

## Example of a compliant value

```text
☐ Text me Acme Coffee offers. Msg frequency varies. Msg & data rates may apply. Reply STOP to unsubscribe, HELP for help. Terms · Privacy
```

## Common mistakes

- An accordion that is open by default still fails on mobile, where the same component usually ships collapsed.

## Notes

Excluded from the verbal methods, which render nothing — a spoken script has no default state to reveal. Paper, POS and printed CTAs stay in scope: fine print on the reverse of a form is the same defect in another medium.