{
  "id": "CON-SCOPE-SPLIT",
  "slug": "con-scope-split",
  "title": "Promotional consent must be separate from transactional consent",
  "statement": "A single opt-in must not bundle promotional marketing with informational or transactional messaging.",
  "rationale": "These are different consents with different legal standards: transactional messages can often be sent as part of delivering a service, while marketing requires express written consent that must be optional. One combined box forces the stricter standard onto the whole program and leaves you unable to prove marketing consent for anyone.",
  "layer": "CONSENT_FLOW",
  "layerSlug": "consent-flow",
  "object": "consent surface",
  "severity": "BLOCKING",
  "detectability": [
    "CRAWL",
    "VISION"
  ],
  "failureClass": "TERMINAL_WEBSITE",
  "authorities": [
    "TCR",
    "Twilio",
    "AWS",
    "CTIA"
  ],
  "codes": [
    {
      "provider": "Twilio",
      "code": "30913",
      "remediable": true,
      "generation": "gen2"
    }
  ],
  "applicabilityText": "Applies to every 10DLC registration.",
  "universal": true,
  "remediation": "Offer two independently checkable boxes — one for order and account updates, one for promotional offers. The promotional box must be optional and unchecked; the transactional one may be required if the messages are the service.",
  "example": "☐ Send me order and delivery updates by text.\n☐ Send me promotional offers and marketing by text (optional). Consent is not a condition of any purchase.",
  "catalogIds": [
    "CON-159"
  ],
  "phase": "approval",
  "automated": true,
  "url": "https://ekas.io/rules/10dlc/consent-flow/con-scope-split/",
  "markdown": "https://ekas.io/rules/10dlc/consent-flow/con-scope-split.md",
  "registry": "https://ekas.io/rules/10dlc/",
  "updated": "2026-07-25",
  "licence": "CC BY 4.0 — https://creativecommons.org/licenses/by/4.0/"
}