# MSG-082 — STOP confirmation must acknowledge the request

> The confirmation must acknowledge that the opt-out request was received and acted on.

- **Rule ID:** MSG-082
- **Layer:** Message content (`MESSAGE_CONTENT`)
- **Checks:** `campaign.optout_message`
- **Severity:** BLOCKING — Breaking this rule gets the submission rejected outright.
- **When it bites:** Gates approval — get this wrong and registration is refused
- **How it is detected:** AI judgement over the submitted form
- **Fix type:** Fix the field — a better value in the form clears it
- **Required by:** CTIA, FCC, TCR
- **Applies:** Applies to every 10DLC registration.
- **Canonical URL:** https://ekas.io/rules/10dlc/message-content/msg-082/

## Why this rule exists

Without an explicit acknowledgement the consumer cannot tell whether their STOP registered, and the rational response to that uncertainty is to complain to the carrier. The acknowledgement is what closes the interaction.

## How to fix it

State plainly that the consumer has been unsubscribed, in the past tense so it reads as a completed action rather than a request received.

## Example of a compliant value

```text
Acme Coffee: you have been unsubscribed.
```
