# MSG-164 — No underage, non-consensual or illegal sexual themes

> Campaign content must not promote underage, non-consensual or otherwise illegal sexual themes, simulated or real.

- **Rule ID:** MSG-164
- **Layer:** Message content (`MESSAGE_CONTENT`)
- **Checks:** `campaign.description + campaign.sample[] + campaign.message_flow`
- **Severity:** BLOCKING — Breaking this rule gets the submission rejected outright.
- **When it bites:** Gates approval — get this wrong and registration is refused
- **How it is detected:** AI judgement over the submitted form
- **Fix type:** Hard stop — not remediable, resubmission will not help
- **Required by:** T-Mobile, AT&T
- **Applies:** Applies to every 10DLC registration.
- **Canonical URL:** https://ekas.io/rules/10dlc/message-content/msg-164/

## Why this rule exists

This is the one band of content where carriers act on a single message and escalate outside the ordinary rejection process, because the exposure of carrying it is criminal rather than commercial. It sits apart from the general adult-content prohibition because simulation does not soften it: fiction, roleplay and "barely legal" framing are treated identically to the real thing, which is the distinction operators of legal adult businesses most often get wrong.

## How to fix it

There is no compliant framing and no age gate that reaches this content — remove it from the campaign and from every page a message links to. If the finding is a false positive on safeguarding or clinical copy, say in the description who the recipients are and what the service does, in the terms a clinician would use.

## Provider rejection codes

| Provider | Code | Resubmission allowed |
| --- | --- | --- |
| Bandwidth | `703` | no |
| Telnyx | `703` | no |
| Twilio (gen2) | `30953` | no |

## Notes

AT&T additionally bans how-to material about pedophilia or non-consensual contact. Content promoting the sexual exploitation of minors is a separate obligation (catalog MSG-166) that routes to human handling rather than to an automated verdict, and no rule in this registry decides it.