{
  "id": "MSG-BAIL-BONDS",
  "slug": "msg-bail-bonds",
  "title": "No bail bonds or related solicitation",
  "statement": "Campaign content must not promote bail bonds and related legal-financial solicitation.",
  "rationale": "Bail bond marketing reaches people at a moment of acute distress, frequently using data obtained from arrest records rather than consent. Carriers treat unsolicited outreach on that basis as a per-se harm, independent of the legality of the underlying business.",
  "layer": "MESSAGE_CONTENT",
  "layerSlug": "message-content",
  "object": "campaign.description + campaign.sample[] + campaign.message_flow",
  "severity": "BLOCKING",
  "detectability": [
    "AI_FORM"
  ],
  "failureClass": "HARD_STOP",
  "authorities": [
    "Twilio",
    "TCR",
    "T-Mobile",
    "AT&T",
    "CTIA"
  ],
  "applicabilityText": "Applies to every 10DLC registration.",
  "universal": true,
  "remediation": "This solicitation model cannot be registered. Messaging existing clients about their own case is a different category — describe it that way and remove any acquisition content.",
  "catalogIds": [
    "MSG-230"
  ],
  "phase": "approval",
  "automated": true,
  "url": "https://ekas.io/rules/10dlc/message-content/msg-bail-bonds/",
  "markdown": "https://ekas.io/rules/10dlc/message-content/msg-bail-bonds.md",
  "registry": "https://ekas.io/rules/10dlc/",
  "updated": "2026-07-25",
  "licence": "CC BY 4.0 — https://creativecommons.org/licenses/by/4.0/"
}