{
  "id": "POL-170",
  "slug": "pol-170",
  "title": "Terms must contain a dedicated SMS/messaging section",
  "statement": "The terms of service must contain a section covering the messaging programme, or a dedicated SMS terms page must exist.",
  "rationale": "The terms are where the programme is described in full: what it sends, how often, what it costs, and how to leave. A general commercial ToS with no messaging section leaves a reviewer unable to confirm the programme exists as described anywhere the consumer can read it.",
  "layer": "POLICY_PAGE",
  "layerSlug": "policy-page",
  "object": "terms body",
  "severity": "BLOCKING",
  "detectability": [
    "CRAWL"
  ],
  "failureClass": "TERMINAL_POLICY",
  "artifact": "sms_terms",
  "authorities": [
    "CTIA",
    "TCR",
    "Twilio",
    "Bandwidth"
  ],
  "applicabilityText": "Applies to every 10DLC registration.",
  "universal": true,
  "remediation": "Add an \"SMS / Text Messaging Terms\" section covering programme description, frequency, rates, STOP and HELP keywords, carrier non-liability, and a support contact. A separate dedicated SMS terms page is equally acceptable and often clearer.",
  "catalogIds": [
    "POL-211"
  ],
  "phase": "approval",
  "automated": true,
  "url": "https://ekas.io/rules/10dlc/policy-page/pol-170/",
  "markdown": "https://ekas.io/rules/10dlc/policy-page/pol-170.md",
  "registry": "https://ekas.io/rules/10dlc/",
  "updated": "2026-07-25",
  "licence": "CC BY 4.0 — https://creativecommons.org/licenses/by/4.0/"
}