# POL-225 — Legal entity name must be identical across policy, terms and brand record

> The legal entity named in the privacy policy, in the terms, and on the TCR brand record must be the same name.

- **Rule ID:** POL-225
- **Layer:** Policy pages (`POLICY_PAGE`)
- **Checks:** `privacy policy + terms + brand.company_name`
- **Severity:** BLOCKING — Breaking this rule gets the submission rejected outright.
- **When it bites:** Gates approval — get this wrong and registration is refused
- **How it is detected:** Deterministic (settled in code from the submitted values)
- **Fix type:** Fix the privacy policy or SMS terms
- **Required by:** TCR, Twilio, Bandwidth
- **Applies:** Applies to every 10DLC registration.
- **Canonical URL:** https://ekas.io/rules/10dlc/policy-page/pol-225/

## Why this rule exists

Reviewers use the entity name to confirm the policy actually belongs to the registering brand rather than being borrowed from a parent, a franchisor, or another business entirely. Three different names across three documents reads as exactly that, and it is a fast rejection because it needs no judgement.

## How to fix it

Use the exact registered legal name in both documents. If a parent company owns the policy, add a line naming this brand as a covered entity rather than leaving the mismatch unexplained.

## Example of a compliant value

```text
All three read "Acme Coffee Co, LLC".
```