{
  "id": "WEB-004",
  "slug": "web-004",
  "title": "The website value must fit the provider field limit",
  "statement": "The website URL must fit within the provider field cap (100 characters at the tightest).",
  "rationale": "Some providers cap the website field at 100 characters and truncate silently rather than erroring, which produces a stored URL that no longer resolves. A deep link with tracking parameters overruns easily.",
  "layer": "WEBSITE",
  "layerSlug": "website",
  "object": "brand.website",
  "severity": "MEDIUM",
  "detectability": [
    "DETERMINISTIC"
  ],
  "failureClass": "RETRY_FIELD",
  "authorities": [
    "Telnyx",
    "TCR"
  ],
  "applicabilityText": "Applies to every 10DLC registration.",
  "universal": true,
  "remediation": "Use the bare site root without tracking parameters or deep paths in the brand website field.",
  "example": "https://acmecoffee.com",
  "phase": "approval",
  "automated": true,
  "url": "https://ekas.io/rules/10dlc/website/web-004/",
  "markdown": "https://ekas.io/rules/10dlc/website/web-004.md",
  "registry": "https://ekas.io/rules/10dlc/",
  "updated": "2026-07-25",
  "licence": "CC BY 4.0 — https://creativecommons.org/licenses/by/4.0/"
}