# WEB-018 — The site must be readable in English

> The website must be renderable in English, or an English version must be supplied.

- **Rule ID:** WEB-018
- **Layer:** Website (`WEBSITE`)
- **Checks:** `brand website`
- **Severity:** HIGH — Rejected by at least one carrier or provider, and a common cause of failure at the rest.
- **When it bites:** Gates approval — get this wrong and registration is refused
- **How it is detected:** AI judgement over the crawled website or policy page
- **Fix type:** Fix the website — no form edit clears it
- **Required by:** TCR, Twilio
- **Applies:** Applies to every 10DLC registration.
- **Canonical URL:** https://ekas.io/rules/10dlc/website/web-018/

## Why this rule exists

US 10DLC reviewers assess against US requirements in English. A site with no English version cannot be evaluated for the disclosures and business description the registration depends on.

## How to fix it

Provide an English version of the site, or at minimum English pages for the business description, privacy policy, and SMS terms.