{
  "id": "WEB-062",
  "slug": "web-062",
  "title": "An undeclared additional use case must be surfaced",
  "statement": "Where the website or description implies a message category the campaign has not declared, it must be flagged.",
  "rationale": "Live traffic must match the registered use case, and an undeclared category is a violation waiting to happen the first time that content is sent. Catching it at registration is the difference between adding a use case and being filtered later.",
  "layer": "WEBSITE",
  "layerSlug": "website",
  "object": "brand website + campaign.description",
  "severity": "HIGH",
  "detectability": [
    "AI_FORM"
  ],
  "failureClass": "RETRY_FIELD",
  "authorities": [
    "TCR",
    "Twilio",
    "Sinch"
  ],
  "applicabilityText": "Applies to every 10DLC registration.",
  "universal": true,
  "remediation": "Declare every category you will send, or remove the undeclared one from your plans. MIXED covers promotional plus transactional.",
  "example": "Site shows cart-abandonment flows → declare MARKETING (or MIXED), not ACCOUNT_NOTIFICATION alone.",
  "phase": "approval",
  "automated": true,
  "url": "https://ekas.io/rules/10dlc/website/web-062/",
  "markdown": "https://ekas.io/rules/10dlc/website/web-062.md",
  "registry": "https://ekas.io/rules/10dlc/",
  "updated": "2026-07-25",
  "licence": "CC BY 4.0 — https://creativecommons.org/licenses/by/4.0/"
}