{
  "id": "WEB-119",
  "slug": "web-119",
  "title": "The whole site must be screened for prohibited content, not just the landing page",
  "statement": "Prohibited-content screening must cover the entire website, not only the page the campaign points at.",
  "rationale": "Vetting crawls the brand's whole site, so a compliant campaign landing page does not protect a business whose shop sells vape hardware two clicks away. This is a common and expensive surprise: the campaign content is clean and the registration still fails on the brand.",
  "layer": "WEBSITE",
  "layerSlug": "website",
  "object": "brand website (all pages)",
  "severity": "BLOCKING",
  "detectability": [
    "CRAWL"
  ],
  "failureClass": "TERMINAL_WEBSITE",
  "authorities": [
    "TCR",
    "Twilio",
    "AWS",
    "T-Mobile"
  ],
  "applicabilityText": "Applies to every 10DLC registration.",
  "universal": true,
  "remediation": "Audit the whole site against the prohibited-content list before registering. Where the business genuinely sells a restricted category alongside a compliant one, expect the brand to be judged on the restricted category.",
  "notes": "Requires multi-page crawling. Today the product fetches a single page, so this rule is a known coverage gap rather than an implemented check.",
  "phase": "approval",
  "automated": true,
  "url": "https://ekas.io/rules/10dlc/website/web-119/",
  "markdown": "https://ekas.io/rules/10dlc/website/web-119.md",
  "registry": "https://ekas.io/rules/10dlc/",
  "updated": "2026-07-25",
  "licence": "CC BY 4.0 — https://creativecommons.org/licenses/by/4.0/"
}