Recordings must outlive the consent records they evidence

The requirementstatement

Call recordings must be retained at least as long as the consent records they are the evidence for.

Severityseverity
HighHIGHRejected by at least one carrier or provider, and a common cause of failure at the rest.
When it bitesphase
Gates approvalapprovalGet this wrong and the brand or campaign is refused at registration.
What is checkedobject
campaign.message_flow + privacy policy
Where it liveslayer
OperationalOPERATIONAL
How Ekas settles itdetectability
AI · formAI_FORM
A semantic question about what you wrote: whether a description matches a use case, whether a name looks like a filed entity. Judged by a model against written criteria.
What the fix involvesfailureClass
Fix the fieldRETRY_FIELD
A better value in the form fixes it. Ekas can rewrite it and re-check.
Who requires itauthorities
FTCCTIApractice
When it appliesapplicabilityText
Applies when consent was collected by live verbal and IVR.

Why this rule existsrationale

Recording retention is usually set by the telephony platform for quality-monitoring reasons — thirty or ninety days is a common default — while consent records are kept for years. The result is a consent record that points at a recording which was deleted long before anyone asked for it, and nobody notices because both systems are behaving exactly as configured.

How to fix itremediation

Raise the recording retention on the telephony platform to match the consent retention window, or export the consent calls into the consent store. Done when the recording retention setting is at least as long as the period stated for consent records.

A compliant exampleexample

Consent-call recordings are retained for four years, matching the consent-record retention period.

Common mistakespitfalls

  • A blanket increase across every call is expensive and usually unnecessary — tag the consent calls and retain those, rather than the whole queue.

Rules you will hit next

6 other rules read campaign.message_flow + privacy policy. Fixing one field to satisfy a single rule is how a resubmission trades one rejection for another, so read these before you change anything.

All operational rules

OPS-240 is one of 139 operational rules in the 915-rule 10DLC registry. Free to cite under CC BY 4.0.

Reading the rules is the easy part.

Ekas runs every rule that gates approval, 823 of these 915, against your registration before it reaches the carrier. It reads your site, your policy pages and your opt-in the way a reviewer would, and hands you the fix, not just the verdict.