Stock fields must be empty for non-public entities
The requirementstatement
stockSymbol and stockExchange must be omitted entirely when the entity type is not PUBLIC_PROFIT.
- Severityseverity
- HighHIGHRejected by at least one carrier or provider, and a common cause of failure at the rest.
- When it bitesphase
- Gates approvalapprovalGet this wrong and the brand or campaign is refused at registration.
- What is checkedobject
- brand.stock_symbol + brand.stock_exchange
- Where it liveslayer
- BrandBRAND
- How Ekas settles itdetectability
- DeterministicDETERMINISTIC
- Settled in code from the values you submitted. No model involved, no judgement call, same answer every time.
- What the fix involvesfailureClass
- Fix the fieldRETRY_FIELD
- A better value in the form fixes it. Ekas can rewrite it and re-check.
- Who requires itauthorities
- TCRTwilio
- When it appliesapplicabilityText
- Applies when the brand is NOT a public company.
Why this rule existsrationale
How to fix itremediation
Clear both stock fields. They apply only to publicly traded companies.
A compliant exampleexample
Stock symbol: (empty) · Stock exchange: (empty)
Rules you will hit next
One other rule reads brand.stock_symbol + brand.stock_exchange. Fixing one field to satisfy a single rule is how a resubmission trades one rejection for another, so read these before you change anything.
BRD-049 is one of 196 brand rules in the 915-rule 10DLC registry. Free to cite under CC BY 4.0.