GOVERNMENT is for US government bodies only

The requirementstatement

The GOVERNMENT entity type is reserved for US federal, state or local government bodies.

Severityseverity
BlockingBLOCKINGBreaking this rule gets the submission rejected. There is no partial credit.
When it bitesphase
Gates approvalapprovalGet this wrong and the brand or campaign is refused at registration.
What is checkedobject
brand.entity_type
Where it liveslayer
BrandBRAND
How Ekas settles itdetectability
DeterministicDETERMINISTIC
Settled in code from the values you submitted. No model involved, no judgement call, same answer every time.
What the fix involvesfailureClass
Fix the fieldRETRY_FIELD
A better value in the form fixes it. Ekas can rewrite it and re-check.
Who requires itauthorities
TCRAWSBandwidth
When it appliesapplicabilityText
Applies when the brand is a government.

Why this rule existsrationale

The government classification carries the top carrier trust class and the throughput that comes with it, so it is verified strictly and misuse is treated as an attempt to obtain that standing. Contractors, public utilities and government-funded non-profits reach for it reasonably and are all outside it.

How to fix itremediation

Register as GOVERNMENT only if the entity is itself a US federal, state, county or municipal body. A contractor or a grant-funded organisation registers under its own classification — usually PRIVATE_PROFIT or NON_PROFIT. Done when the entity type matches what the organisation legally is.

A compliant exampleexample

entity_type: GOVERNMENT · country: US — a city, county, state agency or federal department

Notesnotes

Only the country half is checkable here. Whether the organisation IS a government body is EXTERNAL_DATA, verified against a .gov domain and the vetting report, so a US-country GOVERNMENT brand passes this rule and may still fail vetting.

Rules you will hit next

3 other rules read brand.entity_type. Fixing one field to satisfy a single rule is how a resubmission trades one rejection for another, so read these before you change anything.

All brand rules

BRD-062 is one of 196 brand rules in the 915-rule 10DLC registry. Free to cite under CC BY 4.0.

Reading the rules is the easy part.

Ekas runs every rule that gates approval, 823 of these 915, against your registration before it reaches the carrier. It reads your site, your policy pages and your opt-in the way a reviewer would, and hands you the fix, not just the verdict.