A CSP has a default cap on how many brands it may register

The requirementstatement

A CSP must not exceed the default cap of 1,000 registered brands without requesting an increase.

Severityseverity: MediumMEDIUMUsually survives review, but lowers your trust score or invites a manual look you would rather avoid.
When it bitesphase: Gates approvalapprovalGet this wrong and the brand or campaign is refused at registration.
What is checkedobject: the CSP brand count
Where it liveslayer: BrandBRAND
How Ekas settles itdetectability: DeterministicDETERMINISTIC; Settled in code from the values you submitted. No model involved, no judgement call, same answer every time.
What the fix involvesfailureClass: Wait on someone elseTERMINAL_EXTERNAL; Needs an external system or a waiting period, such as IRS propagation, a vetting result, or a carrier queue.
Who requires itauthorities: TCR
When it appliesapplicabilityText: Applies to every 10DLC registration.

Why this rule existsrationale

The cap is on the registering party rather than on any customer, so it is invisible to everyone whose brand is refused by it — a growing platform hits the ceiling and its next fifty customers see a rejection that has nothing to do with them. The increase is granted on request, which makes this pure operational hygiene: ask before you arrive.

How to fix itremediation

Track the brand count against the 1,000 cap and request an increase from TCR while there is headroom. Done when the increase is granted before the count reaches the ceiling rather than after registrations start failing.

Provider rejection codescodes

The code you get back when this rule is what failed, and whether that provider lets you resubmit.

Provider	Code	Resubmit
Twilio	30712	Yes

Check this yourselfattestation

Ekas flags this from what you submit, but the fact that settles it sits somewhere only you can reach.

Do you know your CSP brand count against the 1,000 cap, and have you requested an increase while there is still headroom?

1Track the count. It belongs to the registering party rather than to any customer, so nothing in a rejection will attribute it.
2Request the increase from TCR before the ceiling, not after registrations start failing — it is granted on request.

What wrong looks like: A growing platform hits the ceiling and its next fifty customers see a rejection that has nothing to do with them.

Notesnotes

Absorbs OPS-364, which states the brand and campaign quotas together — BRD-182 is the per-brand half. The count belongs to the registering CSP rather than to any registration, so where it is not reported this reads as PASS with the cap stated: nothing in the submission indicates a breach, and the operator has to watch the number themselves.

Rules you will hit next

Other brand rules at the same severity. A registration is judged as a whole, not rule by rule.

BRD-037Low-Volume Standard is not available to a non-US brand that needs vettingMediumMEDIUM BRD-051Russell 3000 membership sets the starting carrier classMediumMEDIUM BRD-059A unified fundraising short code needs five years of operating historyMediumMEDIUM BRD-090A sole-proprietor brand cannot move between providersMediumMEDIUM BRD-106The business phone should be findable in a web searchMediumMEDIUM BRD-126The brand website is the root domain, not a page inside itMediumMEDIUM

All brand rules

BRD-181 is one of 196 brand rules in the 915-rule 10DLC registry. Free to cite under CC BY 4.0.