No forex, binary options or speculative-derivative content

The requirementstatement

Campaign content must not promote forex, binary options, contracts for difference and other speculative derivatives.

Severityseverity
BlockingBLOCKINGBreaking this rule gets the submission rejected. There is no partial credit.
When it bitesphase
Gates approvalapprovalGet this wrong and the brand or campaign is refused at registration.
What is checkedobject
campaign.description + campaign.sample[] + campaign.message_flow
How Ekas settles itdetectability
AI · formAI_FORM
A semantic question about what you wrote: whether a description matches a use case, whether a name looks like a filed entity. Judged by a model against written criteria.
What the fix involvesfailureClass
Hard stopHARD_STOP
Not remediable. Resubmitting will not help, and anyone offering to fix it is selling you a rejection.
Who requires itauthorities
Twilio
When it appliesapplicabilityText
Applies to every 10DLC registration.

Why this rule existsrationale

These instruments are the ones retail regulators warn about most loudly, and SMS is where the promotion happens because it reaches people outside any suitability check. Twilio names them separately from the general stock and crypto ban because the promotion pattern is different — signal groups, copy-trading and leverage offers rather than tips on a named security — and because binary options are outright banned to retail investors in several jurisdictions the traffic reaches.

How to fix itremediation

Remove the solicitation. Account servicing for people who already hold an account with a regulated entity is a separate, registrable category — frame the campaign that way, name the regulator and the registration in the description, and keep the samples to account events with no market commentary in them.

Provider rejection codescodes

The code you get back when this rule is what failed, and whether that provider lets you resubmit.

ProviderCodeResubmit
Twiliogen230948No

Notesnotes

Twilio 30948 also covers unregistered-securities offerings, which the catalog holds as a separate obligation requiring external data and human review (MSG-228). No rule in this registry decides that one.

Rules you will hit next

6 other rules read campaign.description + campaign.sample[] + campaign.message_flow. Fixing one field to satisfy a single rule is how a resubmission trades one rejection for another, so read these before you change anything.

All message content rules

MSG-226 is one of 122 message content rules in the 915-rule 10DLC registry. Free to cite under CC BY 4.0.

Reading the rules is the easy part.

Ekas runs every rule that gates approval, 823 of these 915, against your registration before it reaches the carrier. It reads your site, your policy pages and your opt-in the way a reviewer would, and hands you the fix, not just the verdict.