No forex, binary options or speculative-derivative content
The requirementstatement
Campaign content must not promote forex, binary options, contracts for difference and other speculative derivatives.
- Severityseverity
- BlockingBLOCKINGBreaking this rule gets the submission rejected. There is no partial credit.
- When it bitesphase
- Gates approvalapprovalGet this wrong and the brand or campaign is refused at registration.
- What is checkedobject
- campaign.description + campaign.sample[] + campaign.message_flow
- Where it liveslayer
- Message contentMESSAGE_CONTENT
- How Ekas settles itdetectability
- AI · formAI_FORM
- A semantic question about what you wrote: whether a description matches a use case, whether a name looks like a filed entity. Judged by a model against written criteria.
- What the fix involvesfailureClass
- Hard stopHARD_STOP
- Not remediable. Resubmitting will not help, and anyone offering to fix it is selling you a rejection.
- Who requires itauthorities
- Twilio
- When it appliesapplicabilityText
- Applies to every 10DLC registration.
Why this rule existsrationale
How to fix itremediation
Remove the solicitation. Account servicing for people who already hold an account with a regulated entity is a separate, registrable category — frame the campaign that way, name the regulator and the registration in the description, and keep the samples to account events with no market commentary in them.
Provider rejection codescodes
The code you get back when this rule is what failed, and whether that provider lets you resubmit.
| Provider | Code | Resubmit |
|---|---|---|
| Twiliogen2 | 30948 | No |
Notesnotes
Rules you will hit next
6 other rules read campaign.description + campaign.sample[] + campaign.message_flow. Fixing one field to satisfy a single rule is how a resubmission trades one rejection for another, so read these before you change anything.
MSG-226 is one of 122 message content rules in the 915-rule 10DLC registry. Free to cite under CC BY 4.0.