The entity type must match the classification on the tax record

The requirementstatement

The selected entity type must match how the business is classified on its tax record, with documentation where the classification is not machine-verifiable.

Severityseverity
BlockingBLOCKINGBreaking this rule gets the submission rejected. There is no partial credit.
When it bitesphase
Gates approvalapprovalGet this wrong and the brand or campaign is refused at registration.
What is checkedobject
brand.entity_type vs the tax record
Where it liveslayer
BrandBRAND
How Ekas settles itdetectability
External recordEXTERNAL_DATA
The fact that settles it lives in a register we cannot query, such as the IRS file, a postal database, or another provider’s tenant. Reported as a warning with the evidence to check, not as a pass.
What the fix involvesfailureClass
Wait on someone elseTERMINAL_EXTERNAL
Needs an external system or a waiting period, such as IRS propagation, a vetting result, or a carrier queue.
Who requires itauthorities
TCRTwilioBandwidth
When it appliesapplicabilityText
Applies to every 10DLC registration.

Why this rule existsrationale

Entity type drives which verification path runs and which use cases open, so it is checked against the tax classification rather than taken on trust. Honest mismatches are everywhere: an LLC taxed as an S-corp, a member-owned co-operative, a non-profit that never completed its exemption. The registrant picks the description that feels true and the record says something else.

How to fix itremediation

Match the entity type to the classification on the IRS letter rather than to how the business describes itself. Nearly every commercial company — LLC, S-corp, C-corp, partnership — is PRIVATE_PROFIT. Where the classification is genuinely unusual, attach the determination letter with the registration.

Provider rejection codescodes

The code you get back when this rule is what failed, and whether that provider lets you resubmit.

ProviderCodeResubmit
Twilio30796Yes
Twilio30797Yes
Twilio30798Yes

Check this yourselfattestation

No tool can settle this one for you. Here is the check, and what wrong looks like.

Does the entity type you selected match the classification on the IRS letter, rather than how the business describes itself?

  1. 1Read the classification on the CP-575 or the determination letter.
  2. 2Nearly every commercial company — LLC, S-corp, C-corp, partnership — is PRIVATE_PROFIT, whatever it calls itself internally.
  3. 3Where the classification is genuinely unusual (a co-operative, a mutual association), attach the determination letter with the registration.

What wrong looks like: An LLC taxed as an S-corp picks the description that feels most accurate, and the record says something else. The mismatch fails the verification path rather than merely re-grading it.

Notesnotes

The tax record is not something we can read. The user has to check their CP-575 or determination letter and pick the entity type that matches it — and where the two genuinely differ, attach the document rather than arguing the point in an appeal, because the reviewer is comparing against the same record.

Rules you will hit next

Other brand rules at the same severity. A registration is judged as a whole, not rule by rule.

All brand rules

BRD-041 is one of 196 brand rules in the 915-rule 10DLC registry. Free to cite under CC BY 4.0.

Reading the rules is the easy part.

Ekas runs every rule that gates approval, 823 of these 915, against your registration before it reaches the carrier. It reads your site, your policy pages and your opt-in the way a reviewer would, and hands you the fix, not just the verdict.