The policy must enumerate the CCPA consumer rights
The requirementstatement
The privacy policy must enumerate the CCPA and CPRA consumer rights.
- Severityseverity
- HighHIGHRejected by at least one carrier or provider, and a common cause of failure at the rest.
- When it bitesphase
- Gates approvalapprovalGet this wrong and the brand or campaign is refused at registration.
- What is checkedobject
- privacy policy body
- Where it liveslayer
- Policy pagesPOLICY_PAGE
- How Ekas settles itdetectability
- AI · formAI_FORM
- A semantic question about what you wrote: whether a description matches a use case, whether a name looks like a filed entity. Judged by a model against written criteria.
- What the fix involvesfailureClass
- Fix the policyTERMINAL_POLICY
- The fix lives in your privacy policy or SMS terms. Ekas can generate the missing clauses.
- Who requires itauthorities
- CCPA
- When it appliesapplicabilityText
- Applies to every 10DLC registration.
Why this rule existsrationale
The rights section is what turns a policy from a description into something a consumer can act on, and California requires the specific list rather than a summary. For a messaging programme it also carries the deletion right, which is the one people exercise after they unsubscribe and find they are still on file.
How to fix itremediation
List all six rights explicitly. Done when each appears by name rather than being implied by a general statement.
A compliant exampleexample
You have the right to know what we hold, to delete it, to correct it, to opt out of its sale or sharing, to limit our use of sensitive information, and not to be treated differently for exercising any of these.
Rules you will hit next
6 other rules read privacy policy body. Fixing one field to satisfy a single rule is how a resubmission trades one rejection for another, so read these before you change anything.
POL-050Privacy policy must state mobile opt-in data is not shared or soldBlockingBLOCKINGPOL-063A policy that says mobile opt-in data is shared is refused outrightBlockingBLOCKINGPOL-078A political brand is held to the same data-sharing banBlockingBLOCKINGPOL-079A charity policy must bar anyone but the charity from using subscriber dataBlockingBLOCKINGPOL-109A cart-reminder programme must say how abandonment is detectedBlockingBLOCKINGPOL-053The clause must say NOT SHARED, not merely "not sold"HighHIGH
POL-134 is one of 157 policy pages rules in the 915-rule 10DLC registry. Free to cite under CC BY 4.0.