A written internal do-not-call policy must exist

JSONMarkdown

The requirementstatement

The business must maintain a written internal do-not-call policy and make it available on demand.

Severityseverity
HighHIGHRejected by at least one carrier or provider, and a common cause of failure at the rest.
When it bitesphase
Gates approvalapprovalGet this wrong and the brand or campaign is refused at registration.
What is checkedobject
internal do-not-call policy document
Where it liveslayer
Policy pagesPOLICY_PAGE
How Ekas settles itdetectability
Human checkHUMAN
Only someone holding the document or making the call can settle it. Ekas tells you exactly what to look at.
What the fix involvesfailureClass
Supply evidenceTERMINAL_EVIDENCE
Needs proof only you hold: a screenshot, a recording, a scan of the form people signed.
Who requires itauthorities
FCC
When it appliesapplicabilityText
Applies to every 10DLC registration.

Why this rule existsrationale

The FCC requires the written policy from anyone doing telemarketing-adjacent outreach, and "available on demand" means a consumer or a regulator can ask for it — so its absence surfaces at the worst possible moment. It is an internal document rather than a published one, which is why businesses that have every public policy in order still do not have this one.

How to fix itremediation

Write the internal policy — who maintains the list, how a request is recorded, how long entries are kept, how staff are trained — and be able to send it to anyone who asks. Done when a copy exists and someone owns it.

Check this yourselfattestation

No tool can settle this one for you. Here is the check, and what wrong looks like.

Does a written internal do-not-call policy exist, and do you know who would produce it if a consumer or the FCC asked?

  1. 1Find the document. It is internal rather than published, which is why businesses with every public policy in order still do not have this one.
  2. 2Confirm it covers who maintains the list, how a request is recorded, how long entries are kept, and how staff are trained.
  3. 3Name the person who owns it.

What wrong looks like: "Available on demand" means the absence surfaces at the worst possible moment — when a consumer or a regulator has already asked for it.

Notesnotes

Nothing in the registration reveals whether this document exists. The user has to confirm they hold one, and to know who would produce it if a consumer or the FCC asked. Where it is published on the site, a crawl can find it; where it is not, only the business knows.

Rules you will hit next

Other policy pages rules at the same severity. A registration is judged as a whole, not rule by rule.

POL-021Policy URLs must not redirectHighHIGHPOL-023A social profile is not a policy pageHighHIGHPOL-025Exactly one privacy policy must be discoverableHighHIGHPOL-026The policy on the site and the policy attached to the registration must agreeHighHIGHPOL-030Both documents must be linked from the site footer on every pageHighHIGHPOL-053The clause must say NOT SHARED, not merely "not sold"HighHIGH

All policy pages rules

POL-116 is one of 157 policy pages rules in the 915-rule 10DLC registry. Free to cite under CC BY 4.0.

Reading the rules is the easy part.

Ekas runs every rule that gates approval, 823 of these 915, against your registration before it reaches the carrier. It reads your site, your policy pages and your opt-in the way a reviewer would, and hands you the fix, not just the verdict.

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