A retail brand's terms should cover orders and payment

The requirementstatement

The terms of service must include a commerce section covering orders, pricing, payment, taxes, subscriptions and auto-renewal.

Severityseverity
MediumMEDIUMUsually survives review, but lowers your trust score or invites a manual look you would rather avoid.
When it bitesphase
Gates approvalapprovalGet this wrong and the brand or campaign is refused at registration.
What is checkedobject
terms of service body
Where it liveslayer
Policy pagesPOLICY_PAGE
How Ekas settles itdetectability
AI · crawlCRAWL
Needs your live site or policy page fetched and read. Ekas crawls it the way a reviewer would.
What the fix involvesfailureClass
Fix the policyTERMINAL_POLICY
The fix lives in your privacy policy or SMS terms. Ekas can generate the missing clauses.
Who requires itauthorities
TCR
When it appliesapplicabilityText
Applies when the vertical is RETAIL.

Why this rule existsrationale

For a retailer these clauses are the actual agreement — what a price means, when an order is accepted, what happens when a subscription renews — and their absence is what leaves a business arguing with a customer over a charge with nothing to point at. The auto-renewal element carries independent legal weight in several states.

How to fix itremediation

Add the commerce section covering ordering, pricing, payment and any recurring charge. Done when a customer can find out what happens when their subscription renews.

A compliant exampleexample

Coffee subscriptions renew every four weeks at the price shown when you subscribed. We email you three days before each renewal, and you can cancel any time from your account.

Rules you will hit next

6 other rules read terms of service body. Fixing one field to satisfy a single rule is how a resubmission trades one rejection for another, so read these before you change anything.

All policy pages rules

POL-205 is one of 157 policy pages rules in the 915-rule 10DLC registry. Free to cite under CC BY 4.0.

Reading the rules is the easy part.

Ekas runs every rule that gates approval, 823 of these 915, against your registration before it reaches the carrier. It reads your site, your policy pages and your opt-in the way a reviewer would, and hands you the fix, not just the verdict.